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Organizational Change Creating Change Through Strategic Communication von Lewis, Laurie K. (eBook)

  • Erscheinungsdatum: 08.02.2011
  • Verlag: Wiley-Blackwell
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Organizational Change

Organizational Change integrates major empirical, theoretical and conceptual approaches to implementing communication in organizational settings. Laurie Lewis ties together the disparate literatures in management, education, organizational sociology, and communication to explore how the practices and processes of communication work in real-world cases of change implementation.
Gives a bold and comprehensive overview of communication research and ideas on change and those who bring it about
Fills in an important piece of the applied communication puzzle as it relates to organizations
Illustrated with student friendly, real life case studies from organizations, including organizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation
Winner of the 2011 Organizational Communication NCA Division Book of the Year Laurie K. Lewis is Associate Professor of Communication at Rutgers University. Her work has been published in many highly regarded journals including Academy of Management Review , Human Communication Research , Communication Monographs , Communication Theory , Management Communication Quarterly , Journal of Business Communication among others. Dr. Lewis is also an experienced trainer and consultant in the area of organizational change and a research associate at Lifestory Research.

Produktinformationen

    Format: PDF
    Kopierschutz: AdobeDRM
    Seitenzahl: 312
    Erscheinungsdatum: 08.02.2011
    Sprache: Englisch
    ISBN: 9781444340341
    Verlag: Wiley-Blackwell
    Größe: 2194 kBytes
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