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Excellence in Sales Optimising Customer and Sales Management von Dannenberg, Holger (eBook)

  • Erscheinungsdatum: 02.11.2010
  • Verlag: Gabler
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Excellence in Sales

'Excellence in Sales' is an integrated management approach for professional sales organisations. The authors collected best and worst practices in sales and customer management. The concept for true excellence in sales is relying on a set of levers which are explained in a systematic manner. Readers get the chance to compare their solutions with the worldwide top performers. Illustrations and numerous recommendations for implementation show how to improve the overall performance of companies. Holger Dannenberg is Managing Partner of the Executive Board of Mercuri International Deutschland GmbH. Dr. Dirk Zupancic is Professor of Management at Heilbronn Business School, Germany, senior lecturer of business administration and head of the competence centre BtoB Marketing and Sales at the University of St. Gallen, Switzerland.

Produktinformationen

    Format: PDF
    Kopierschutz: AdobeDRM
    Seitenzahl: 233
    Erscheinungsdatum: 02.11.2010
    Sprache: Englisch
    ISBN: 9783834987822
    Verlag: Gabler
    Größe: 2689 kBytes
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