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Business Model Innovation von Afuah, Allan (eBook)

  • Erschienen: 26.03.2014
  • Verlag: Taylor and Francis
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Business Model Innovation

Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. The book investigates how organizations can use innovations in business models to take advantage of entrepreneurial opportunities from: Crowdsourcing and open innovation Long Tails Social media Disruptive technologies Less-is-more innovations Network effects Scarcity of complementary capabilitiesThe book also looks at the ways firms can use innovations in business models to exploit or defend against threats. With twelve supplementary cases to help readers apply the concepts and techniques, this book is a must-have for anyone looking to understand the fundamentals of business model innovation.

Produktinformationen

    Herausgeber: Taylor and Francis
    Untertitel: Concepts, Analysis, and Cases
    Sprache: Englisch
    Format: PDF
    Kopierschutz: AdobeDRM
    ISBN: 9781136656422
    Erschienen: 26.03.2014
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