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Multimodality and Genre A Foundation for the Systematic Analysis of Multimodal Documents von Bateman, J. (eBook)

  • Verlag: Palgrave Macmillan
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Multimodality and Genre

The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre. JOHN BATEMAN is Professor of English Linguistics at the University of Bremen, Germany.


    Format: PDF
    Kopierschutz: AdobeDRM
    Seitenzahl: 312
    Sprache: Englisch
    ISBN: 9780230582323
    Verlag: Palgrave Macmillan
    Größe: 6807 kBytes
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